Awareness of Food Home Industry Business Actors on Halal Certification in Karaban Village, Pati Regency

Abstract

The implementation of Law No. 33 of 2014 Article 24 is the obligation for business actors to apply for halal certification. The implementation of the law is to protect Muslim consumers from comfort, safety, and purity. This study aims to find out the factors that affect the awareness of home industry business actors and the responsibility to consumers for halal assurance This research utilizes a descriptive qualitative method. The data of this study was obtained from the method of observation, interviews, and documentation. The results of this study show that (1) home industry business actors in Karaban Village, there are several business actors who do not know and understand what halal certification is and the cause is due to cost factors, factors of lack of socialization, assuming that the product is safe and halal and do not know how to register halal certification. (2) they guarantee consumers against halal guarantees, namely with the ingredients that are consumed every day by The community, and consumers also have no problems regarding halal certification.